
1 MIN READ
March 23, 2026
Last year, my fellow New Englander, Noah Kahan, covered Ray Charles’ “Georgia On My Mind” for ESPN’s 2025 Masters campaign. For me, that was as good as it gets. But this time around, ESPN is using some Georgia roots.
For the 2026 edition, ESPN enlisted Diamond-certified country music star Thomas Rhett, who was born in Valdosta, just a four-hour drive south of Augusta.
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Rhett is the seventh artist to cover Georgia On My Mind for ESPN, joining Kahan, Kane Brown, Leon Bridges, Charles Kelley, Chloe x Halle, and India Arie.
ESPN will be broadcasting the first two rounds of the Masters from 3-7:30 p.m. on Thursday and Friday, as well as the Par 3 Contest on Wednesday.
Prime Video will handle the early window for the first two rounds of the tournament, Thursday April 9 and Friday April 10 (1–3 p.m. ET), before coverage moves to ESPN through 7:30 p.m. Come the weekend, it’s back to the usual split: Paramount+ from 12–2 p.m., then CBS to close.
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